01
Strategic Intelligence
I help leaders reconnect with clarity, align with what truly matters, and grow into their next level — with strength, focus, and intention.
Coaching for CEOs, founders, and leaders
CEOs and leaders often struggle with loneliness, anxiety, and burnout. I help them work through it — and grow into their next level with strength, focus, and intention.
When this work matters
People often come to me with one specific issue they want to tackle. As we work together, the shifts ripple out across career, well-being, and relationships.
Tristan de Terves
About
Hi, I’m Tristan, a French entrepreneur and Master Certified Professional Coach with a dynamic career that has spanned industries as diverse as high-tech, publishing, and the arts. My journey has been anything but linear, and that’s why I love helping people like you navigate your own rich and complex paths.
My professional story began in Paris, where I worked in publishing before launching France’s first online art photo gallery. It was an exciting leap that made contemporary photography accessible to a wider audience. Later, I founded TDT, a digital marketing agency in New York City. For over 12 years, I led campaigns that helped brands break through in the U.S. market. Those experiences taught me how creativity, strategy, and innovation can transform not just businesses but lives.
Today, I channel everything I’ve learned into coaching — and this is where my heart truly lies. As a certified coach, I combine evidence-based positive psychology methods with insights from my entrepreneurial journey to help people create transformative change in their lives.
People often come to me with one specific issue they want to tackle. But what’s fascinating is that as we work together, they start to experience shifts on three foundational levels — career, well-being, and relationships. That’s the power of mental fitness.
My goal is to guide you through a transformative journey that reconnects you with your passions, validates your unique talents, and equips you to thrive. Together, we’ll redefine what’s possible, and create a strategy for sustainable success.
So, if you’re ready to explore what’s next for you, let’s talk.
Approach
Four lenses shape every engagement. They draw from my years building companies, the science of mental fitness, and a multicultural life across Paris and New York.
01
I help leaders reconnect with clarity, align with what truly matters, and grow into their next level — with strength, focus, and intention.
02
Mental fitness isn’t just about solving problems. It’s about rewiring your brain to approach challenges differently, building resilience, and unlocking new possibilities.
03
Creativity, strategy, and innovation can transform not just businesses but lives. I bring an entrepreneurial and artistic lens to leadership, identity, and reinvention.
04
Having moved from Paris to New York myself, I understand what it takes to recalibrate your entire approach to work, relationships, and life across countries and cultures.
The SAGE Method
This work is grounded in a proven mental fitness program and daily practices that build the foundation for lasting impact on performance, well-being, and relationships.
S
See the real decision, the hidden pattern, and the stakes before energy is wasted.
A
Translate insight into specific daily practices that build a stronger mental operating system.
G
Practice new defaults: mental fitness tools, values alignment, repeatable habits between sessions.
E
Carry the shift across the three foundational levels — career, well-being, and relationships.
Ways to work together
Book a free discovery session below or write to me at bonjour@tdtny.com. Let’s embark on a fulfilling journey together.
Free
A 30-minute video call to explore the potential benefits of coaching and determine if we’re a good fit.
$350 per session
Perfect for those seeking targeted advice and quick insights.
$1,200 per month
Step into your power and become the leader you’ve always envisioned. Two or three coaching sessions per month plus one-year access to the PQ program platform. Six months is usually recommended for durable foundations.
Reviews
Verified reviews from Noomii and LinkedIn. Tap a card to read the full review.
Helped me slow down, see my patterns, and lead with more clarity and intention.
Tristan has been an incredible coach and guide through the Positive Intelligence program. Working with him has helped me slow down, step back and look more honestly at the patterns behind my thoughts, behaviors and reactions. He has a real gift for creating space that feels both safe and challenging, which allowed me to better understand where fear, urgency or old habits were driving my decisions.
Through our work together, I've been able to narrow in on meaningful areas of opportunity, build more self awareness and approach difficult situations with more confidence, clarity and intention. Tristan doesn't just offer advice — he asks the right questions, reflects back what matters and helps you see the path forward in a way that feels grounded and actionable.
I'm grateful for the impact his coaching has had on me and would highly recommend Tristan to anyone looking to strengthen their leadership, mindset and personal growth.
Read on LinkedIn →Leaves me grounded, energized, and equipped to move forward after every session.
Working with Tristan has been an incredibly positive and impactful experience. He is deeply dedicated to his clients and brings a rare combination of professionalism, patience, and genuine care to every session.
What truly sets him apart is his ability to analyze situations with great depth and clarity. He listens attentively, asks the right questions, and always helps me step back and look at challenges from new, constructive perspectives. His insights are thoughtful, practical, and immediately actionable.
His multicultural background is also a tremendous asset especially for expatriates. He understands the nuances of navigating different cultural environments, both professionally and personally, and this makes his guidance even more relevant and reassuring.
He is consistently supportive, positive, and encouraging, while still challenging me to grow. I always leave our conversations feeling more relaxed, energized, confident, grounded, and equipped to move forward.
Read on Noomii →Six months of insightful coaching that clarified my goals and my next career move.
I'm delighted to recommend Tristan de Terves, a coach at Positive Intelligence, who supported me during a crucial period of reflection regarding my professional situation. Over the course of six months, I had the privilege to experience his unique approach, which combines genuine kindness with exceptional professionalism.
Tristan stands out for his ability to listen attentively and provide insightful perspectives that helped me explore new professional paths. His experience and keen insights are invaluable, and each coaching session with him is a step closer to a better understanding of oneself and one's aspirations.
He is adept at tailoring his approach to individual journeys, offering personalized advice that reflects a deep understanding of the challenges one might face in their career path. His ability to grasp specific needs and propose suitable solutions was incredibly helpful to me.
I am thoroughly satisfied with Tristan's coaching, and I highly recommend his services to anyone looking to clarify their goals and advance their career with confidence and clarity.
Read on LinkedIn →Helped me release deep-seated beliefs I couldn't shift on my own.
Tristan is a coach with a truly powerful gift. Just from the consultation with him, I knew that there was something special in our coach-client relationship, and I knew that I wanted him to help me through some deep-seated internal beliefs and issues that were holding me back as a coach myself.
The time I spent with Tristan quite honestly exceeded my expectations. He was able to skillfully facilitate a process of healing and release that I had not been able to achieve on my own, and he was present and compassionate and supportive through it all, while challenging my negative beliefs and helping me reframe my thinking.
I'd highly recommend Tristan to anyone looking for deep transformation, and I look forward to meeting with him again.
Read on Noomii →A coach who truly meets you where you are — with warmth and empathy.
Tristan is a great coach. He always met me where I was in every coaching session, showing me warmth and empathy. You can see in his eyes how much he cares. Tristan truly embodies what it means to be a life coach and you would be lucky to have him!
Read on Noomii →Helped me identify my inner saboteurs and move forward in my growth.
Thank you, Tristan, for helping me identify my inner saboteurs and supporting me in my personal growth. Your empathy, attentive listening, and kindness truly made a difference in helping me move forward in life. I highly recommend your guidance to anyone on a journey of self-development!
Read on Noomii →Strategic mindset coaching that built my resilience and confidence as a leader.
Working with Tristan has been a game-changer for me. As a leader, I'm constantly making decisions, setting goals, and balancing multiple priorities. Tristan's coaching has helped me gain true clarity on what I want and how to align my goals with my values.
His mindset work, accountability, and strategic guidance have been invaluable, ensuring that every step I take is intentional and purpose-driven. He's helped me build resilience, shift limiting beliefs, and approach challenges with confidence and focus.
If you're a leader looking to gain clarity, level up your mindset, and create meaningful success, I highly recommend working with Tristan. His coaching isn't just about achieving goals — it's about ensuring those goals align with who you truly are.
Read on LinkedIn →Distills complex challenges into lightbulb moments — and tangible change.
As a coach I need coaching too and because of my own coaching experience, my expectations are high. I've had the pleasure of working with Tristan, and I can honestly say he has a rare gift for connecting the dots in a way that leads to one lightbulb moment after another.
His ability to distill complex ideas into clear, actionable insights is nothing short of brilliant. But what really sets Tristan apart is that he doesn't just stop at understanding — he helps you turn that understanding into real, tangible change. And that's where true transformation happens.
If you have the chance to work with him, take it. You'll walk away not just with insights but with the power to act on them.
Read on LinkedIn →Built stronger boundaries, executive presence, and the tools to overcome impostor syndrome.
I highly recommend Tristan as a transformative life coach. His guidance has been instrumental in helping me develop stronger professional boundaries and overcome impostor syndrome.
Through his coaching, I've learned invaluable techniques for maintaining self-command in challenging situations and developed a more strategic approach to workplace dynamics. His ability to help me anticipate and prepare for challenges is now a skill set I use on a regular basis.
His coaching has improved my professional effectiveness and given me tools for personal growth and better work-life balance. My confidence and leadership abilities have been noticed by colleagues, including senior management, and family — the tangible impact of his coaching methods.
I particularly value his emphasis on establishing clear boundaries and maintaining authentic self-expression in professional settings. I wholeheartedly recommend Tristan's coaching services for anyone seeking to enhance their executive presence and develop stronger leadership skills.
Read on LinkedIn →Warm, empathetic coaching that left me clear and empowered to act on my next career move.
I wholeheartedly recommend Tristan to other people looking for support from a coach. I cannot thank him enough for his support as I was trying to figure out my next career move.
He is a warm and empathetic coach who sees his client as a whole person, not just a professional in search of career advice. I always felt I was in good hands and from the get-go I knew that this coaching process was going to bear fruits.
I am now applying the many advice and suggestions I received from him and I feel empowered.
Read on LinkedIn →Creates space to explore — then helps me build the plan myself.
Tristan is a thoughtful coach who leaves space for me to explore my situation. He skillfully guides me to develop my own plans. I highly recommend his coaching services.
Read on Noomii →Helps me grow my new business and create the life I actually want.
I've been meeting weekly with Tristan for about 3 months now, and he has been a great coach. I'm launching a new business for the first time, and since I started working with Tristan, I've been taking better care of myself, I've made consistent progress on starting my business, and I understand myself better than I did before.
Tristan's coaching helps me both with my business and with creating the life I want. Tristan prompts me to define actionable steps that I can take between our sessions to keep making progress. He also notices when I say something that suggests a deeper meaning, and invites me to delve into it. He notices changes in my body language and energy, and asks me about them. He helps me make sense of my thoughts when I'm feeling overwhelmed. He encourages me to challenge myself.
He reflects to me what I'm saying, which is super-helpful — it results in me understanding both what I'm saying and what I mean, which sometimes are not the same thing.
I'm very grateful for the time I've spent working with Tristan.
Read on Noomii →Helped me overcome impostor syndrome in just two short sessions.
I had two 30 minutes sessions with Tristan. I didn't know what to expect, but, I have to say, he did wonders during that short time. I was struggling with imposter syndrome. With a few questions and a big deal of listening, he was able to open my eyes on my strengths and help me tackle the barriers I was needlessly imposing on myself.
I can't recommend his services enough. He is a great listener and has a lot of empathy. He is a top coach. Also, Tristan is a French native and does sessions in French if you are a French speaker!
Read on Noomii →Writing
Next step
Book a free 30-minute video call and we’ll explore the potential benefits of coaching and whether we’re a good fit. No pressure, no script.