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Strategic Intelligence
I help leaders reconnect with clarity, align with what truly matters, and grow into their next level — with strength, focus, and intention.
Coaching for CEOs, founders, and leaders
CEOs and leaders often struggle with loneliness, anxiety, and burnout. I help them work through it — and grow into their next level with strength, focus, and intention.
When this work matters
People often come to me with one specific issue they want to tackle. As we work together, the shifts ripple out across career, well-being, and relationships.
Tristan de Terves
About
Hi, I’m Tristan, a French entrepreneur and Master Certified Professional Coach with a dynamic career that has spanned industries as diverse as high-tech, publishing, and the arts. My journey has been anything but linear, and that’s why I love helping people like you navigate your own rich and complex paths.
My professional story began in Paris, where I worked in publishing before launching France’s first online art photo gallery. It was an exciting leap that made contemporary photography accessible to a wider audience. Later, I founded TDT, a digital marketing agency in New York City. For over 12 years, I led campaigns that helped brands break through in the U.S. market. Those experiences taught me how creativity, strategy, and innovation can transform not just businesses but lives.
Today, I channel everything I’ve learned into coaching — and this is where my heart truly lies. As a certified coach, I combine evidence-based positive psychology methods with insights from my entrepreneurial journey to help people create transformative change in their lives.
People often come to me with one specific issue they want to tackle. But what’s fascinating is that as we work together, they start to experience shifts on three foundational levels — career, well-being, and relationships. That’s the power of mental fitness.
My goal is to guide you through a transformative journey that reconnects you with your passions, validates your unique talents, and equips you to thrive. Together, we’ll redefine what’s possible, and create a strategy for sustainable success.
So, if you’re ready to explore what’s next for you, let’s talk.
Approach
Four lenses shape every engagement. They draw from my years building companies, the science of mental fitness, and a multicultural life across Paris and New York.
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I help leaders reconnect with clarity, align with what truly matters, and grow into their next level — with strength, focus, and intention.
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Mental fitness isn’t just about solving problems. It’s about rewiring your brain to approach challenges differently, building resilience, and unlocking new possibilities.
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Creativity, strategy, and innovation can transform not just businesses but lives. I bring an entrepreneurial and artistic lens to leadership, identity, and reinvention.
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Having moved from Paris to New York myself, I understand what it takes to recalibrate your entire approach to work, relationships, and life across countries and cultures.
The SAGE Method
This work is grounded in a proven mental fitness program and daily practices that build the foundation for lasting impact on performance, well-being, and relationships.
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See the real decision, the hidden pattern, and the stakes before energy is wasted.
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Translate insight into specific daily practices that build a stronger mental operating system.
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Practice new defaults: mental fitness tools, values alignment, repeatable habits between sessions.
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Carry the shift across the three foundational levels — career, well-being, and relationships.
Ways to work together
Book a free discovery session below or write to me at bonjour@tdtny.com. Let’s embark on a fulfilling journey together.
Free
A 30-minute video call to explore the potential benefits of coaching and determine if we’re a good fit.
$350 per session
Perfect for those seeking targeted advice and quick insights.
$1,200 per month
Step into your power and become the leader you’ve always envisioned. Two or three coaching sessions per month plus one-year access to the PQ program platform. Six months is usually recommended for durable foundations.
Reviews
Tristan is a coach with a truly powerful gift. Just from the consultation with him, I knew that there was something special in our coach-client relationship, and I knew that I wanted him to help me through some deep-seated internal beliefs and issues that were holding me back as a coach myself.
The time I spent with Tristan quite honestly exceeded my expectations. He was able to skillfully facilitate a process of healing and release that I had not been able to achieve on my own, and he was present and compassionate and supportive through it all, while challenging my negative beliefs and helping me reframe my thinking.
I'd highly recommend Tristan to anyone looking for deep transformation, and I look forward to meeting with him again.
Working with Tristan has been an incredibly positive and impactful experience. He is deeply dedicated to his clients and brings a rare combination of professionalism, patience, and genuine care to every session.
What truly sets him apart is his ability to analyze situations with great depth and clarity. He listens attentively, asks the right questions, and always helps me step back and look at challenges from new, constructive perspectives. His insights are thoughtful, practical, and immediately actionable.
His multicultural background is also a tremendous asset especially for expatriates. He understands the nuances of navigating different cultural environments, both professionally and personally, and this makes his guidance even more relevant and reassuring.
He is consistently supportive, positive, and encouraging, while still challenging me to grow. I always leave our conversations feeling more relaxed, energized, confident, grounded, and equipped to move forward.
I would highly recommend him to anyone looking for a coach who is not only highly professional and insightful, but also deeply human in his approach.
Tristan is a great coach. He always met me where I was in every coaching session, showing me warmth and empathy. You can see in his eyes how much he cares. Tristan truly embodies what it means to be a life coach and you would be lucky to have him!
Thank you, Tristan, for helping me identify my inner saboteurs and supporting me in my personal growth. Your empathy, attentive listening, and kindness truly made a difference in helping me move forward in life. I highly recommend your guidance to anyone on a journey of self-development!
Working with Tristan has been a game-changer for me. As a leader, I'm constantly making decisions, setting goals, and balancing multiple priorities. Tristan's coaching has helped me gain true clarity on what I want and how to align my goals with my values. His mindset work, accountability, and strategic guidance have been invaluable, ensuring that every step I take is intentional and purpose-driven.
He's helped me build resilience, shift limiting beliefs, and approach challenges with confidence and focus. If you're a leader looking to gain clarity, level up your mindset, and create meaningful success, I highly recommend working with Tristan. His coaching isn't just about achieving goals, its about ensuring those goals align with who you truly are.
I cannot thank Tristan enough for his support as I was facing difficult questions about my professional future. He is a warm and empathetic coach who not only brought tools (exercises, tests, etc.) to help me think through the challenges I am currently facing and figure out my next career move but also found the right words to boost my self-confidence. He cares and it shows. He knows what he’s doing, which is very reassuring as a coachee. Tristan saw me as a whole person, not just a professional in search of career advice. I always felt I was in good hands and from the get-go I knew that this coaching process was going to bear fruits. I am now applying the many advice and suggestions I received from him and I feel empowered. I wholeheartedly recommend him to other people looking for support from a coach.
Tristan is a thoughtful coach who leaves space for me to explore my situation. He skillfully guides me to develop my own plans and. I highly recommend his coaching services
I've been meeting weekly with Tristan for about 3 months now, and he has been a great coach. I'm launching a new business for the first time, and since I started working with Tristan, I've been taking better care of myself, I've made consistent progress on starting my business, and I understand myself better than I did before.
Tristan's coaching helps me both with my business and with creating the life I want. Tristan prompts me to define actionable steps that I can take between our sessions to keep making progress. He also notices when I say something that suggests a deeper meaning, and invites me to delve into it. He notices changes in my body language and energy, and asks me about them. He helps me make sense of my thoughts when I'm feeling overwhelmed. He encourages me to challenge myself. He reflects to me what I'm saying, which is super-helpful - it results in me understanding both what I'm saying and what I mean, which sometimes are not the same thing.
I'm very grateful for the time I've spent working with Tristan.
I had two 30 minutes sessions with Tristan. I didn’t know what to expect, but, I have to say, he did wonders during that short time. I was struggling with imposter syndrome. With a few questions and a big deal of listening, he was able to open my eyes on my strengths and help me tackle the barriers I was needlessly imposing on myself. I can’t recommend his services enough. He is a great listener and has a lot of empathy. He is a top coach. Also, Tristan is a French native and does sessions in French if you are a French speaker!
Writing
Next step
Book a free 30-minute video call and we’ll explore the potential benefits of coaching and whether we’re a good fit. No pressure, no script.